Narendra Kumar, Tarini Jindal, Aki Narula, Mallika Dutt and Hemant

We kicked off our 10th anniversary in absolute style. The first Breakthrough event of the year, first time in Mumbai, was a great success. Attended by some of the coolest people from the fashion industry it was fashion event for a cause, in true breakthrough style. We at Breakthrough are constantly breaking the norms and exploring new ways to push the cause.

They amazing tote bags and unisex t-shirts will be available at the Muse store for the whole month. Now you can wear your cause, be an activist with style. So go ahead pick yours today (Also available on Breakthrough site)

Check out some of the photos at our Flickr Gallery.

3 leading designers, Aki Narula, Lecoanet Hemant and Narendra Kumar have created bespoke items like Bell Bajao T-shirts and Bags.

On January 13th, their unique pieces will be inaugurated at Tarini Jindal’s unique fashion store, Muse and will be available at the concept store throughout the month and then on www.breakthrough.tv

Verve, a leading fashion and lifestyle glossy, has joined hands with Muse in bringing Breakthrough’s cause to the forefront and will play co-host to this exciting event.

The three designers have worked closely with Muse and Breakthrough to donate their design and create items portraying their views on “Bell Bajao”. Lecoanet Hemant will be showcasing a collection of unisex t-shirts, while Aki Narula has designed a collection of desirable tote bags.

About the designers:

Lecoanet Hemant – Founded in 1978 in Paris, Lecoanet Hemant is a traditional Haute Couture house creating men and women wear par excellence: garments are unique pieces of art, hand made to perfection abiding the principles of a secular manufacturing tradition.

Aki Narula – This Kolkata based fashion designer is known for his crazy and wacky style of designing clothes. His collections are innovative, wild, humorous and modest. A popular name in Bollywood the latest movie where you can see his designs is Kurbaan.

Narendra Kumar – Winner of MTV Style Awards for 3 consecutive year, Narendra Kumar a widely respected name in the fashion business. He is a graduate of NIFT (Delhi) and a student of London School of Fashion and has been involved with the fashion business for over 13 years.

It is heartening to see more and more male voices ringing the bell in their own way, we at Breakthrough are thankful to these wonderful designers for donating their creation for this cause.

So go ahead, wear your cause and get gorgeous.

The Event details:

Date: 13^th Jan 2010
Venue: Muse, 46 VB Gandhi Marg, Kala Ghoda, Mumbai
Time: At 7 pm
Entry by Invitation only subject to availability

For invitations please email to bell_bajao[at]breakthrough[dot]tv